Digital Product Communication Manager/Customer Success Lead
1 miesiąc temu
Job Summary
We are seeking a highly skilled Digital Product Communication Manager/Customer Success Manager to join our team at Procter & Gamble. This role is responsible for developing and executing a comprehensive communication and activation strategy across our digital IT product portfolio. The successful candidate will have a strong understanding of digital marketing channels and excellent written and verbal communication skills.
Key Responsibilities:
Communication Strategy:
- Develop and execute a comprehensive communication strategy that spans across our digital IT product portfolio, ensuring a cohesive and integrated customer experience.
- Collaborate with cross-functional teams, including product development, marketing, and customer success, to ensure alignment and effective communication.
- Conduct market research and competitor analysis to stay up-to-date on industry trends and best practices.
User Engagement and Activation:
- Design and implement activation campaigns that onboard new users, encourage user engagement, and drive retention across multiple products.
- Develop and execute A/B testing and experimentation plans to optimize user engagement and activation across the product portfolio.
- Collaborate with the product development team to identify and prioritize features that drive user engagement and activation across multiple products.
Content Creation:
- Develop high-quality content (blog posts, videos, social media posts, etc.) that showcases the value of our digital IT product portfolio and highlights the benefits of an integrated customer experience.
- Manage and maintain a content calendar that ensures consistent and timely publication of content across multiple products.
- Collaborate with subject matter experts to develop thought leadership content that positions our product portfolio as a leader in the industry.
Integrated Value Stream:
- Work closely with product owners and stakeholders to ensure that our communication and activation strategies align with the overall product roadmap and vision.
- Collaborate with customer success teams to ensure that our communication and activation strategies are informed by customer feedback and needs.
Disruptive Transformation:
- Collaborate with cross-functional teams to identify opportunities for disruptive transformation through technology, data, processes, and people contexts.
- Develop and execute plans to drive transformational change, leveraging digital technologies, data analytics, and process improvements to drive business outcomes.
- Work closely with stakeholders to ensure that transformational initiatives are aligned with business objectives and customer needs.
Metrics and Analytics:
- Track and analyze key metrics (e.g., user engagement, retention, conversion rates) across multiple products to measure the effectiveness of our communication and activation strategies.
- Use data and insights to inform and optimize our communication and activation strategies, ensuring a holistic and integrated customer experience.
Job Qualifications
- 5+ years of experience in a communication or activation role, preferably in a digital product or technology company
- Proven track record of developing and executing successful communication and activation strategies across multiple products
- Strong understanding of digital marketing channels, including social media, email marketing, and content marketing
- Excellent written and verbal communication skills
- Ability to work in a fast-paced environment and adapt to changing priorities
- Strong analytical and problem-solving skills, with experience working with data and metrics
- Experience with project management tools and software
- Strong collaboration and stakeholder management skills
What we offer:
- Responsibilities as of day 1. You will have project ownership and autonomy to deliver change and results from the beginning.
- Dynamic and encouraging work environment. At P&G our employees are at the core, we value every individual and encourage initiatives, promoting agility and work/life balance.
- Continuous mentoring, you will work with hardworking people and receive ongoing coaching and mentoring from your line manager and other colleagues. Corporate and functional training will enable you to succeed and develop from day one.
- Industry Certifications (ITIL, DevOps, MS portfolio etc), full additional benefit program like private health care, P&G Dynamic Living programs like sport cards, in-office fitness center, PG stock options, saving plans, lunch subsidy, regular salary increases and possible promotions, flexible work arrangements, mentoring programs & trainings.
Who we are:
P&G was founded over 180 years ago as a simple soap and candle company. Today, we are the world's largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We've spanned three centuries thanks to three simple ideas: leadership, innovation, and citizenship. The insight, innovation and passion of hardworking teams has helped us grow into a global company that is governed responsibly and ethically, that is open and transparent, and that supports good causes and protects the environment We commit to provide you with equal opportunities in employment We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
At P&G #weseeequal
We are an equal opportunity employer and value diversity at our company. At P&G we strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work.
We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please click if you require an accommodation during the application process. Please make sure to wait to hear back from us regarding your accommodation before proceeding with the online assessment, we thank you in advance for your patience.
Job Schedule
Full timeJob Number
R000111772Job Segmentation
Experienced Professionals (Job Segmentation)-
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