Marketing Insights Analyst

24 godzin temu


Poznań, Greater Poland ROCKWOOL Group Pełny etat
Marketing Insights Analyst

We are seeking a skilled Marketing Insights Analyst to join our team at ROCKWOOL Group. As a key member of our Group Digital Sales and Marketing department, you will play a pivotal role in driving a data-driven approach to marketing and sales in a global B2B company.

Key Responsibilities:
  • Develop and maintain data analysis and visualization tools to support marketing and sales strategies.
  • Analyze marketing and sales data to understand customer behavior and key areas for improvement.
  • Communicate complex data findings to stakeholders and lead change towards a data-driven approach within the marketing and sales teams.
  • Collaborate with marketing and sales teams to align marketing efforts with sales outcomes.
Requirements:
  • 3+ years of experience in a marketing analyst role, preferably in a B2B industry.
  • Deep understanding of digital marketing matrices, customer behavior, and sales funnel dynamics.
  • Strong analytical skills with the ability to interpret complex data and provide actionable insights.
  • Expertise in data analysis and visualization tools such as Power BI, Looker Studio, and Excel.
  • Proficiency in SQL for data extraction, manipulation, and analysis.
What We Offer:
  • Competitive salary and benefits package.
  • Opportunity to work with a global company and contribute to its success.
  • Collaborative and dynamic work environment.

At ROCKWOOL Group, we are committed to sustainability and diversity. We offer a friendly team environment and a culture that values ambition, responsibility, integrity, and efficiency. If you are a motivated and detail-oriented individual with a passion for data analysis and marketing, we encourage you to apply for this exciting opportunity.


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