Media Buying Expert

3 dni temu


Kraków, Lesser Poland Team Internet AG Pełny etat
Paid Media Specialist

As a Paid Media Specialist, you will be working closely with our Business Intelligence, Creative Marketing, and Sales teams, as well as our SEO Manager.

You will report directly to the Head of Digital and indirectly to the CMO. Your main responsibilities will include setup and daily management of lead generation advertising campaigns, campaign and creatives optimization against performance targets, and conversion data management.

In addition, you will be responsible for co-creating and executing media buying and lead generation strategies, cooperating with the Creative Marketing team to deliver campaign creatives and landing pages, and verifying lead quality and optimizing acquisition strategy to deliver value with Sales teams.

Requirements:

  • Minimum 3 years of experience managing paid search/paid social B2B lead generation campaigns (agency or in-house).
  • Excellent knowledge of Google Ads (+ Google Ads Editor); LinkedIn Ads; Microsoft Excel.
  • Practical experience in following areas is a plus: Asana; PowerBI/Looker; Hubspot; Microsoft 365; Google Search Console; Ahrefs/Semrush; Meta Ads; Reddit Ads; X.com Ads; Bing Ads; TikTok Ads; Automation tools (IFTTT, automate.io).
  • Minimum C1 English.

Benefits:

  • Total compensation package including base salary and bonus.
  • Training budget and pool of training days.
  • Online training platform.
  • Private healthcare.
  • Life insurance.
  • Sport card.
  • Game room.
  • Birthday day off + up to 6 days for training purposes.
  • NAIS benefit cafeteria.


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