Digital Marketing Director

3 tygodni temu

Warszawa, Mazovia, Polska CIC Pełny etat
About the Role

We're seeking a seasoned Digital Marketing Manager to join our team at CIC Warsaw. As a key member of our marketing department, you'll be responsible for leading and optimizing our digital channels to drive revenue and business growth.

Your Key Responsibilities

- Develop and maintain a comprehensive website strategy aligned with marketing and business goals.
- Enhance user experience by optimizing navigation, content, design, and functionality.
- Monitor website performance, conduct A/B tests, and provide quality assurance.
- Oversee the creation, publication, and maintenance of content to drive SEO.
- Collaborate with regional teams to ensure content accuracy and implement content updates.
- Ensure website compliance with data privacy and accessibility standards.
- Coordinate and oversee external resources, such as front-end and back-end developers, as well as advertising partners, to ensure successful project completion.

- Guide strategy and implementation for digital nurture campaigns that drive sales pipeline.
- Identify opportunities to automate, coordinate, and streamline email campaigns.
- Manage projects from conception to completion and communicate with stakeholders.
- Regularly report out on performance to show effectiveness and value of website, content & email efforts.

About You

We're looking for a Digital Marketing Manager with a strong background in website management, digital marketing, and experience with HubSpot. Ideally, you'll have a Bachelor's degree in marketing, business, or relevant experience, along with seven or more years in the field. We're after someone who's skilled in B2B email marketing, Google Analytics, A/B testing, SEO, and conversion rate optimization. You should be a proactive problem-solver, comfortable in a fast-paced environment, and passionate about driving results. Strong project management and communication skills, plus an eye for detail and a hands-on approach, will help you thrive in this role.

Our Offer

- Full-time employment contract
- Private medical care
- City transportation card
- Access to my-benefit platform
- PPK (optional)
- Allocated budget for training

We welcome all candidates regardless of race, color, ancestry, gender identity or expression, religion, national origin, sexual orientation, age, citizenship, marital status or disability. We are proud to be an equal opportunity employer.

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