Digital Marketing Automation Expert
5 godzin temu
At expondo GmbH, we are committed to empowering our employees and providing them with the tools and resources needed to excel in their roles. We believe that our team members are the driving force behind our company's success, and we strive to create an environment where they can grow and thrive.
Job Description:We are seeking a highly skilled Digital Marketing Automation Expert to join our team. As a key member of our marketing department, you will be responsible for planning, executing, and optimizing email marketing campaigns across European markets.
Your primary goal will be to create and manage mass and automated email campaigns using Bloomreach. You will collaborate with cross-functional teams to prepare campaign content and assets, develop audience segmentation for personalized and relevant messaging, and conduct A/B testing and optimize email campaigns for performance.
In addition, you will monitor email deliverability and resolve related issues, analyze campaign performance using tools such as Bloomreach, Google Analytics, and Power BI, and provide actionable insights to improve engagement and conversions.
We are looking for a motivated and experienced individual who is passionate about digital marketing automation. If you have experience in creating and executing email marketing campaigns, and are familiar with tools such as Bloomreach, HubSpot, Salesforce Marketing Cloud, Synerise, or SALESmanago, we encourage you to apply.
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