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Google Ads Expert

1 tydzień temu


Kraków, Lesser Poland SolarWinds Pełny etat

We're seeking a highly skilled Google Ads Expert to join our team. The successful candidate will be responsible for planning, executing, and optimizing paid search campaigns to drive high-quality leads and achieve business growth.

Key Responsibilities

The Google Ads Expert will oversee and execute paid search campaigns, including keyword research, ad copy creation, bid management, and A/B testing. They will also develop campaigns targeting top, middle, and bottom-of-funnel audiences, focusing on pipeline growth and customer acquisition.

Key responsibilities include:

  • Developing and executing campaigns that meet business objectives and deliver strong returns.
  • Tracking and analyzing key performance indicators (KPIs) such as CTR, CVR, CPL, and ROAS to ensure campaigns deliver strong returns.
Requirements

To be successful in this role, you'll need:

  • 5+ years of SEM experience, preferably within a B2B SaaS environment, with a proven track record of managing complex campaigns.
  • Expertise in Google Ads, Microsoft Advertising, SEMrush, and advanced analytics tools like Adobe Analytics and Google Analytics 4.
About SolarWinds

SolarWinds is a people-first company that's dedicated to enriching the lives of our employees, customers, shareholders, partners, and communities. We're looking for individuals who share our values and are passionate about delivering exceptional results.