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E-commerce Analyst

1 tydzień temu


Warszawa, Mazovia, Polska TN Poland Pełny etat

TN Poland is seeking a highly skilled E-commerce Analyst to manage the company's e-Commerce data ecosystem. As a Data Analyst, you will be responsible for ensuring precise data tracking, aggregation, and provision of actionable insights.

Main Responsibilities
  1. Collaborate with e-Commerce stakeholders to identify challenges where data insights can drive solutions
  2. Configure and implement data within the web analytics framework
  3. Map, build, and maintain tracking of user paths, shopping funnels, and conversion patterns
  4. Develop and monitor relevant dashboards to optimize digital marketing campaigns
  5. Analyze, segment, compare, and interpret data to make recommendations for improvements
  6. Develop and maintain attribution models to measure channel spend effectiveness
  7. Provide strategic support to the business team to make informed marketing budget decisions
Requirements
  • University Degree
  • 3 years of experience in a similar position
  • Deep understanding of eCommerce issues
  • Experience in working with GA4, UA, GTM, BQ, Data Studio/Looker
  • Passion for data and driving decisions through numbers