Digital Marketing Automation Expert
1 tydzień temu
We are seeking a highly skilled Email Marketing Specialist to join our team at airSlate.
This is a challenging and rewarding role that requires the ability to work independently and collaboratively as part of a dynamic team. The successful candidate will have excellent communication skills, be able to analyze data, and develop effective email marketing campaigns.
About UsAirSlate is a rapidly growing tech company with a strong commitment to innovation and excellence. Our product portfolio includes award-winning solutions for workflow automation, electronic signature, and document management. We are proud of our success and are looking for talented individuals to help us achieve our goals.
Key Responsibilities- Configure and execute email campaigns using our in-house email service provider, including segment creation and A/B test setups.
- Design and manage advanced audience segments to support diverse marketing initiatives.
- Build and implement multi-step automated email workflows tailored to user behavior.
- Create and maintain dashboards to track and analyze campaign performance metrics.
- Oversee and optimize the features of our internal email system, identifying and implementing improvements to enhance usability and effectiveness.
- Generate innovative strategies and data-driven ideas to deliver relevant, personalized email content that drives engagement.
To be successful in this role, you will need:
- Experience working with SQL, including writing queries, aggregating data, and performing data transformations.
- Hands-on experience with email automation, including setting up and managing multichannel campaigns (email, web push, mobile push).
- Familiarity with HTML and CSS for email customization.
- Proficiency in creating charts and dashboards using tools like Amazon QuickSight, Tableau, or similar platforms.
- Understanding of A/B testing principles and the ability to analyze results and determine winners.
- Experience with setting up and optimizing email campaigns, including segmentation and automation workflows.
- Background in managing omnichannel campaigns, integrating email with other communication channels such as web push and mobile push.
- English proficiency at a B2 level or higher, essential for team collaboration, task documentation, and stakeholder communication.
- Strong analytical mindset with attention to detail and the ability to continuously learn and adapt to new tools and technologies.
- Experience with Jira for project and task management is a plus.
- Familiarity with email marketing concepts and best practices is an advantage.
We offer a competitive salary range of $80,000 - $110,000 per year, depending on experience. Additionally, we provide a flexible work environment, professional growth opportunities, health and well-being benefits, bonuses, and stock options.
Our team members are passionate about their work and are committed to delivering high-quality results. If you are motivated, enthusiastic, and eager to learn, we encourage you to apply for this exciting opportunity.
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