Marketing Operations Manager
2 tygodni temu
At airSlate, our journey began in Boston, USA, in 2008. What started as a single product with 3,000 customers has grown into an influential tech company with 1000+ team members across six offices worldwide. In 2022, airSlate reached a total valuation of $1.25 billion and became a 'Unicorn '. But even as we scale, team members remain our most valuable asset. That's why we've built a company that excites people about their work.
We develop products that serve over 100 million users with no-code workflow automation, electronic signature, and document management solutions. The company's portfolio of award-winning products, signNow, pdfFiller, DocHub, WorkFlow, Instapage, and US Legal Forms, empower teams to digitally transform the way their organizations run.
On October 11, 2023, airSlate announced the acquisition of Instapage, which is the #1 landing page platform for marketers. This acquisition is a significant part of our long-term strategy, as it will allow us to build, deploy, and optimize landing pages that convert without requiring a developer's assistance.
Instapage is a passionate and ambitious team of 100+ people on a mission to empower marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that increase brand trust, customer loyalty, and conversion rates.
And now, we are looking for a Marketing Operations Manager who is prepared to contribute to the next chapter of our company's growth.
What you'll be working on:
- Be the internal expert on the Instapage marketing technology stack across tools, integrations, processes, workflows, and data
- Evaluate, procure, and deploy marketing tools needed to achieve business goals
- Administer and manage the tools in the marketing technology stack directly and in collaboration with IT, development, and other operations teams
- Own the technical execution of all marketing campaigns
- Collaborate with the various teams to plan, launch and track marketing campaigns across the various tools in the marketing stack
- Manage the leads database, create and maintain segmentation, implement lead scoring and routing
- Administer and execute campaigns in our marketing automation platform (currently HubSpot)
- Own all tool migrations
- Own the modeling, planning, and weekly tracking of marketing funnel metrics and performance
- Track and analyze campaign performance across all funnels and share insights regularly with all stakeholders
What we expect from you:
- Undergraduate degree in marketing or related field
- 3-5 years experience in marketing operations, preferably in a high growth SaaS company with PLG and sales led motions
- Advanced expertise in HubSpot administration
- Prior experience implementing marketing automation migrations
- Experience successfully collaborating with a cross-functional team
- Data driven mindset with strong analytical and reporting skills
- Excellent communication skills
- Experience working with geographically dispersed teams
If you would like to join our team, send us your CV.
What we offer:
— Flexible work environment — We value the advantages of in-person collaboration and prioritize work from our offices in Wroclaw or Bialystok. However, we also provide flexible work arrangements to accommodate remote or hybrid options and flexible scheduling.
— Professional growth opportunities — We are committed to ongoing improvement and welcome those passionate about learning. We cover professional development courses, conferences, literature, English classes, and more for each team member.
— Health and well-being — We prioritize the health and well-being of our team. This is why we provide a Luxmed subscription, a multisport card for every team member, access to the office's massage room, free lunches, and healthy in-office snacks to sustain your energy.
— Stock options — At airSlate, our team members are more than employees; they're business partners. We issue stock options that grant ownership in the company, allowing everyone to share in its growth.
— Open communication — We encourage transparent communication from all team members at airSlate. Feel free to share your thoughts, ideas, and concerns with our management team, CEO, any member of our leadership team, or any team lead at any time.
We are proud of:
— airSlate Care for Ukraine — With a significant number of our team members in Ukraine, our foremost concern was ensuring their safety by providing both financial and logistical assistance to them and their families. What started as an immediate response has evolved into a cornerstone of the airSlate charity program. We match donations contributed by our team members, offer humanitarian aid to those affected by the conflict, distribute food packages to seniors, and support animal shelters. Our commitment remains steadfast in working towards restoring peace to Ukraine.
— airSlate Junior Club — Our sense of family extends beyond our team. All team members with children gain access to the airSlate Junior Club, featuring engaging events such as cooking classes, creative activities, and educational online games.
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