Digital Marketing Strategist

4 dni temu


Warszawa, Mazovia, Polska Baxter Pełny etat
Job Overview

We are seeking a highly skilled Digital Marketing Strategist to join our team in Warsaw, Poland. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing programs that drive business growth and improve customer engagement.

About Us

Baxter is a leading global medical technology company committed to helping patients with kidney disease and other serious medical conditions. Our mission is to improve the lives of people worldwide by providing innovative healthcare solutions.

Responsibilities
  1. Develop and Execute Digital Marketing Strategies
  • Collaborate with regional marketing teams to develop and implement digital marketing plans that align with overall business objectives.
  • Design and execute campaigns to engage customers, increase brand awareness, and drive website traffic.
Analyze and Optimize Campaign Performance
  • Track and analyze campaign metrics to measure performance and identify areas for improvement.
  • Use data insights to inform future marketing strategies and optimize campaign results.
Manage Budget and Resources
  • Oversee budget allocation for digital marketing campaigns.
  • Manage resources and coordinate with internal stakeholders to ensure successful campaign execution.
Communicate Effectively with Stakeholders
  • Present campaign results and recommendations to senior leadership and cross-functional teams.
  • Collaborate with internal stakeholders to ensure alignment and effective communication throughout the organization.
Requirements
  • Education and Experience
    • Bachelor's degree in Marketing, Communications, or related field.
    • 5+ years of experience in digital marketing, preferably in the pharmaceutical or medical device industry.
  • Skills and Qualifications
    • Proven track record of developing and executing successful digital marketing campaigns.
    • Strong analytical skills and ability to interpret data insights.
    • Excellent communication and presentation skills.
    • Familiarity with digital marketing tools and technologies, including Google Analytics, Salesforce, and social media platforms.
What We Offer
  • Competitive Salary and Benefits
    • $80,000 - $110,000 per year, depending on experience.
    • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
  • Opportunities for Growth and Development
    • Professional development opportunities to enhance your skills and knowledge.
    • Chance to work on high-profile projects and contribute to the success of our organization.
  • Culture and Values
    • Collaborative and dynamic work environment.
    • Emphasis on innovation, creativity, and continuous learning.


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