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Digital Marketing Specialist EMEA

2 miesięcy temu

Warszawa, Mazovia, Polska Baxter Pełny etat
Visionary Digital Marketing Role

At Baxter, we are revolutionizing kidney care and other vital organ support. We are seeking a highly skilled Digital Marketing Specialist EMEA to join our team and drive business growth through the strategic development and execution of digital marketing programs. This role is a key component of our overall marketing strategy, and the successful candidate will have a significant impact on the company's success.

Key Responsibilities:
  • Develop and execute digital marketing plans aligned with the overall regional strategy (BaxP) and business priorities.
  • Collaborate with Regional Marketing Western Europe and Cluster/Country Marketers to guide, plan, implement, and optimize digital marketing programs.
  • Help country marketers with the tactical digital marketing plan to generate more demand and leads to achieve business goals.
  • Proactively identify, recommend digital marketing opportunities to the regional Acute Therapies marketing team to promote clear prioritization, driving better business results.
  • Ongoing reporting to stakeholders on the performance of country implemented programs, assessed against strategic and operational goals (ROI and KPIs).

Requirements:
  • Passionate about digital solutions and a clear idea of how digital tools add value to company strategy and performance.
  • Solid knowledge of the pharma (medical device) sector.
  • Highly creative with experience in identifying target audiences and devising digital programs that engage, inform, and motivate.
  • Demonstrated ability to interpret market research and secondary analysis and translate into actionable tactics.
  • Excellent project management and quantitative skills.

What We Offer:
  • Competitive salary, annual bonuses, recognition award program.
  • Corporate culture based on our values: collaboration, speed, courage, and simplicity.
  • Possibilities for development on a personal and professional level in one of the leading global MedTech companies.
  • Package of benefits including Private medical care (Lux Med), Life Insurance, and Multisport card.