Digital Marketing Strategist

7 dni temu

Kraków, Lesser Poland TN Poland Pełny etat
About TN Poland
TN Poland is a leading provider of innovative transport solutions for the commercial vehicle industry. Our company is committed to developing, producing, marketing, and distributing components used in hydraulic loading and unloading systems on trucks and trailers.
We operate globally, with over 110 countries covered and more than 3,500 employees around the world. Our sales and service coverage is extraordinary, with 14 production facilities in Brazil, China, Germany, India, and Italy, and over 20,000 customers worldwide.
POSITION OVERVIEW

The Digital Marketing Specialist's role at TN Poland involves designing, creating, and delivering digital marketing programs to support business growth through customer value creation. This role works closely with global and regional/country marketing teams, supporting teams, and vendors to launch campaigns on time and within budget.

Main Tasks and Responsibilities

  • Develops and executes digital programs and campaigns, including online advertising, website strategy and design, social media, mobile, and deliverables aligned with business goals;
  • Manages and optimizes product data across various channels (e.g., Product Information Management - PIM);
  • Presents new ideas to improve the customer online marketing experience;
  • Leads ongoing management of digital touch points, including the TN Poland website, social networking landing pages, and mobile;
  • Manages agency relationships, day-to-day production, campaign budgets, and schedules;
  • Coordinates the creation of digital content (e.g., website, blogs, videos, press releases, and podcasts);
  • Owens site analytics, metrics, and campaign reporting;
  • Develops and coordinates multimedia packages;
  • Designs, builds, and maintains social media presence;
  • Measures and reports performance of all digital marketing campaigns, assessing against goals (ROI and KPIs);
  • Identifies trends and insights;
  • Optimizes spending and performance based on insights;
  • Manages end-to-end digital projects;
  • Establishes web presence to boost brand awareness;
  • Collaborates with IT and other teams to integrate the PIM system with other enterprise systems (e.g., ERP, CRM, and e-commerce platforms) for seamless data flow;
  • Liaises with Marketing, Sales, and Product Development teams to ensure brand consistency;
  • Stays up-to-date with digital media developments;
  • Manages activities in accordance with project requirements.

Position Requirements

  • Educational Level: Experienced Bachelor Level/Starting Master Level
  • Professional Experience: 3-5 years of relevant experience

  • Digital Marketing Strategist

    3 dni temu

    Kraków, Lesser Poland Capgemini Pełny etat

    Digital Marketing StrategistWe are seeking an experienced Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth.Your primary focus will be on creating engaging digital content and campaigns that drive results. You...

  • Digital Marketing Strategist

    1 dzień temu

    Kraków, Lesser Poland TECHBIZ GLOBAL OÜ Pełny etat

    TechBiz Global OÜ is a leading provider of recruitment and software development services. Our globally distributed team offers IT recruitment, outstaffing, outsourcing, software development, and consulting services to help our partners achieve their business objectives.About the Company:With headquarters in Germany, we have clients worldwide. We understand...

  • Digital Marketing Strategist

    5 dni temu

    Kraków, Lesser Poland TN Poland Pełny etat

    About the Role:We are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. The ideal candidate will be responsible for developing and executing targeted email marketing campaigns, creating marketing strategies, and generating Marketing Qualified Leads (MQLs) for our Sales Team.This role requires a deep understanding of...

  • Digital Marketing Strategist

    5 dni temu

    Kraków, Lesser Poland TECHBIZ GLOBAL OÜ Pełny etat

    At TECHBIZ GLOBAL OÜ, we're seeking a highly skilled Digital Marketing Strategist to lead our email marketing efforts.About the Role:This individual will play a crucial role in executing targeted email campaigns, developing marketing strategies, and generating leads for our Sales Team. The ideal candidate will have experience with email marketing best...

  • Digital Marketing Strategist

    4 godzin temu

    Kraków, Lesser Poland digital@gmail Pełny etat

    Company Overview">">We're a highly effective team focused on performance marketing and using AI-driven strategies to optimize campaigns. We run complex ad spend for DTC brands, and our team is passionate about delivering results.">">Job Description">">">Manage client relationships, coordinating acquisition campaigns on Meta, Google, and Native.">Ensure...

  • Marketing Strategist

    5 dni temu

    Kraków, Lesser Poland I.D.C POLONIA S.A. KRAKÓW Pełny etat

    Job Title: Marketing StrategistAbout I.D.C POLONIA S.A. KRAKÓWWe are a leading FMCG company seeking an experienced Marketing Strategist to join our marketing team.Key Responsibilities:Manage people within the team and their developmentLead the management of subordinate product brands on the domestic marketDevelop concepts for new product lines, products,...

  • Mobile Marketing Strategist

    5 dni temu

    Kraków, Lesser Poland TN Poland Pełny etat

    About the Role:We are seeking a highly skilled Mobile Marketing Strategist to join our team at TN Poland. The successful candidate will be responsible for developing and executing effective marketing strategies to grow our mobile user base, improve customer engagement, and build our brand.The ideal candidate will have a strong grasp of the mobile product...

  • Digital Marketing Strategist

    3 dni temu

    Kraków, Lesser Poland Tomasz Rutkowski Solo Law Firm Pełny etat

    Kendago is a global leader in Direct-to-Consumer digital marketing and advertising, providing brands with comprehensive services including proprietary AdTech-backed PPC, creative production, and data-driven CRO optimization.We are seeking a dedicated Senior Campaign Manager to lead high-performing campaigns.Key Responsibilities:Analyze, report, and track...

  • IoT Product Marketing Strategist

    7 dni temu

    Kraków, Lesser Poland AVSystem Pełny etat

    Job DescriptionWe are seeking a skilled IoT Product Marketing Strategist to join our team at AVSystem. As a key member of our marketing team, you will be responsible for developing and executing digital marketing plans to boost online visibility and lead generation for our industry-leading IoT products, Anjay and Coiote.You will bridge the gap between...

  • Digital Transformation Strategist

    4 dni temu

    Kraków, Lesser Poland Capgemini Pełny etat

    Digital Transformation StrategistCapgemini is seeking a highly experienced Digital Transformation Strategist to join our team. As part of our Finance team, you will be responsible for developing and executing digital transformation strategies that drive business value.About the RoleYou will work closely with clients to understand their business needs and...

  • Digital Content Strategist for Social Media Platforms

    7 dni temu

    Kraków, Lesser Poland TN Poland Pełny etat

    About Our Job:We are seeking a highly skilled Digital Content Strategist for Social Media Platforms to join our team. As a Digital Content Strategist, you will be responsible for creating, planning, managing, monitoring, and improving zooplus' social media strategy across all platforms.Key Responsibilities:Social Media ManagementCreate and implement a...

  • Marketing Strategist

    6 dni temu

    Kraków, Lesser Poland AVSystem Pełny etat

    We are seeking an experienced Marketing Strategist - SaaS Product to join our team. In this role, you will be responsible for developing and executing marketing strategies that drive product adoption and revenue growth.About the JobDevelop go-to-market strategies for new products and featuresConduct market analysis and define unique selling pointsWork...

  • Digital Transformation Strategist

    1 dzień temu

    Kraków, Lesser Poland FedEx Group Pełny etat

    About UsFedEx is one of the world's most admired companies and trusted brands year after year.We're committed to delivering exceptional service and value to our customers, while also investing in the growth and development of our people.In this role as Digital Transformation Strategist, you will be at the forefront of our efforts to harness the power of...

  • Digital Acquisition Manager

    4 godzin temu

    Kraków, Lesser Poland digital@gmail Pełny etat

    About Jello Digital">Jello Digital is a product-focused company that specializes in developing consumer apps. Our mission is to create innovative solutions that help users improve their lives through productivity, education, wellness, and habit tracking.We rely on paid acquisition, AI-driven marketing, and custom funnels to grow our apps. If you're looking...

  • Marketing Analytics

    3 tygodni temu

    Kraków, Lesser Poland Arteris Poland Sp. z o.o. Pełny etat

    Digital Marketing Strategist/Manager – Analytics and OperationsWe are seeking a highly analytical and results-oriented individual to join our marketing team as a digital marketing manager. This role is pivotal in enabling data-driven decision-making, optimizing marketing performance, and streamlining operational processes. You will be...

  • Digital Marketing Manager

    4 dni temu

    Kraków, Lesser Poland Hexagon AB Pełny etat

    Key ResponsibilitiesWe are seeking a highly skilled Digital Marketing Manager to join our team in Poland. As a key member of our EMEA Central marketing team, you will play a vital role in driving marketing initiatives across the region.This is an ideal opportunity for a proactive and independent marketing professional who enjoys balancing local and regional...

  • Digital Media Strategist

    7 dni temu

    Kraków, Lesser Poland TN Poland Pełny etat

    Kendago, a global leader in Direct-to-Consumer digital marketing and advertising, provides brands with a comprehensive suite of services including AdTech backed paid media, creative production, and data-backed CRO optimization.We are seeking an experienced Paid Media Analyst to lead high-performing campaigns on large-scale digital...

  • Digital Marketing Lead

    5 dni temu

    Kraków, Lesser Poland I.D.C POLONIA S.A. KRAKÓW Pełny etat

    Job Title: Digital Marketing LeadAbout I.D.C POLONIA S.A. KRAKÓWWe are a leading FMCG company seeking an experienced Digital Marketing Lead to join our marketing team.Key Responsibilities:Manage people within the team and their developmentLead the management of subordinate product brands on the domestic marketDevelop concepts for new product lines,...

  • Digital Marketing Coordinator

    5 dni temu

    Kraków, Lesser Poland TN Poland Pełny etat

    Job OverviewThis is an exciting opportunity to join a dynamic team at TN Poland as a Junior Marketing Specialist.About the RoleWe are seeking a highly motivated and creative individual to support and execute marketing initiatives. As a Junior Marketing Specialist, you will play a key role in enhancing brand visibility, generating leads, and engaging our...

  • Digital Marketing Coordinator

    7 dni temu

    Kraków, Lesser Poland TN Poland Pełny etat

    Job DescriptionWe are seeking a highly motivated and skilled Digital Marketing Coordinator to join our team at TN Poland. As a Digital Marketing Coordinator, you will be responsible for creating engaging content, managing social media campaigns, and analyzing performance metrics to optimize marketing strategies.You will work closely with our designers to...