Mobile Marketing Strategist
5 dni temu
About the Role:
We are seeking a highly skilled Mobile Marketing Strategist to join our team at TN Poland. The successful candidate will be responsible for developing and executing effective marketing strategies to grow our mobile user base, improve customer engagement, and build our brand.
The ideal candidate will have a strong grasp of the mobile product marketing toolkit, including market measurement, competitive analysis, and target audience definition. Experience with analytics tools such as Google Analytics, Firebase, and Appsflyer is also essential.
The role requires a proactive individual who can manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines. If you are a motivated and results-driven professional with a passion for digital marketing, we encourage you to apply.
Key Responsibilities:
- Develop and execute mobile marketing campaigns across app stores (iOS & Android) to drive user acquisition.
- Work closely with the product team to optimize in-app experiences, push notifications, onboarding flows, and other touchpoints to improve user engagement.
- Analyze performance (LTV, incrementality) and cost of campaigns. Optimize campaigns based on performance.
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