Data Insights Strategist for Customer Engagement

6 dni temu


Czerska Warszawa, Polska Tylko Pełny etat

We are seeking an experienced Data Insights Strategist to join our CRM and Customer Engagement team at Tylko, a leading tech-driven design company. This role involves co-developing the CRM strategy through segmentation, data analysis, and providing insights to optimize customer communication.

Key Responsibilities:
  • Analyzing and segmenting the customer and subscriber base to identify target groups and create personalized CRM campaigns
  • Developing and implementing segmentation strategies that enhance customer engagement and loyalty
  • Monitoring campaign performance (email, SMS, push) and recommending actions based on data insights
  • Creating reports and providing insights from campaigns to support strategic and operational decisions
  • Collaborating closely with e-commerce, BI, and brand teams to understand customer needs and improve communication
  • Initiating actions to increase customer retention and lifetime value

We offer a competitive salary of approximately $80,000 per year, depending on location, experience, and qualifications.

Requirements:
  • Proficiency in analytical tools (e.g. Google Analytics, Looker Studio, Power BI, BigQuery)
  • Ability to create dashboards and data visualizations that support business decision-making
  • Experience in CRM, with a focus on customer segmentation and data analysis
  • Knowledge of SQL and experience working with large datasets (e.g., GCP, DWH), including creating queries for analytical purposes
  • Strong data analysis skills and the ability to draw conclusions and make recommendations based on insights
  • Native or native-like command of English
  • Readiness to work 3 days a week from our Warsaw office

Tylko offers a range of benefits, including one bonus day off every month, comprehensive healthcare, multisport, and a discount on all Tylko products.

About Us:

We're a tech-driven design company with a big ambition: to completely revolutionise the furniture industry in Europe. We continually push boundaries in order to minimise our impact on the planet, by producing only what's needed and creating furniture designed to last for decades.


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