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Digital Marketing Specialist

1 tydzień temu

Łódź, Łódź Voivodeship, Polska Office Angels Pełny etat

Job Summary:

We are seeking a highly experienced Marketing Manager to join our team in London. The successful candidate will be responsible for driving business growth through effective marketing campaigns and ensuring consistency across all channels.

About the Job:

The ideal candidate will have a strong understanding of marketing principles and be able to develop and implement effective marketing campaigns.

The successful candidate will have a digital marketing skillset that includes SEO, PPC, Google Analytics, and Google AdWords, and be able to work closely with the Business Development team to equip sales with the necessary resources for success.

This is a full-time role based in London, with hybrid working options available.

Key Responsibilities:
  1. Strategic Planning: Develop and implement effective marketing and communication campaigns that drive business growth.
  2. Brand Management: Own the company's image, including our website, social media, and visual branding, and ensure consistency across all channels.
  3. Content Creation: Produce compelling visual and written content for various purposes, including RFX opportunities.
  4. Performance Evaluation: Analyse campaign effectiveness and report on ROI to the board.
  5. Budget Management: Prepare and manage the marketing department budget, ensuring optimal allocation of resources.
  6. Market Expansion: Identify new market segments and innovative strategies to expand our market share.
  7. Team Collaboration: Work closely with the Business Development team to equip sales with the necessary resources for success.
  8. Digital Marketing: Oversee website updates, manage PPC campaigns, and enhance SEO performance.
  9. Social Engagement: Regularly post on social media to grow our audience and boost engagement.
Requirements:
  1. Previous marketing experience, preferably in B2B and within an SME business.
  2. Proven experience in tender writing and campaign management.
  3. A digital marketing skillset that includes SEO, PPC, Google Analytics, and Google AdWords.
  4. Exceptional written and verbal communication skills.
  5. Meticulous attention to detail and accuracy.
  6. Strong organisational abilities and proactive leadership skills.
  7. A collaborative mindset with excellent interpersonal skills.
Benefits:
  1. Competitive salary
  2. 25 days holiday + birthday off
  3. Healthcare
  4. Friendly and collaborative working environment