eCommerce Content Strategist

1 tydzień temu

Warszawa, Mazovia, Polska Publicis Production EMEA Hub Pełny etat 40 000 zł - 80 000 zł rocznie

Company Description
Powered locally and aligned globally, Publicis Production EMEA Hub forms the regional backbone of Publicis Production. With over 1.200 talented professionals based in the Czech Republic, Bulgaria, Hungary, Poland, the UK, and Mauritius, we enable smarter, faster, and more connected content delivery for global brands. Our integrated capabilities include post and primary production, versioning, commerce, web development, CRM, and language services. As part of the global Publicis Production network, our mission is to transform production into a true growth driver. By combining tech, data, automation, and AI, we deliver intelligent content at scale. We are proud to power Publicis Groupe's ambition to build the world's best global integrated production offering.

Overview

  • Creating content recommendations for the eCommerce platforms - product cards, landing pages, educational content, and other types of content part of eRetailers; and for other digital platforms - iMedia banners, social media posts, stories/reels, articles, etc.
  • Craft content recommendations and plan communication for Global Brands on category and brand levels, in many different markets/geographies
  • Create Content Guidelines & Toolkits for Global brands
  • Present your content-strategy recommendations in front of the client
  • Follow internal processes & scopes and ensure they are running smoothly, flagging for areas of improvement.

Qualifications
To enjoy and succeed in this role, we believe
you must:

  • Have documented experience in creating content recommendations for eCommerce and Digital content, preferably in Digital and eCommerce agencies
  • Know how to craft data-based content strategies
  • Understand digital shelf optimization and how to optimize content
  • Understand digital world and being aware of content trends across platforms
  • Be able to frame and define messaging architecture and think content strategy with the big-picture in mind
  • Be a master storyteller, keen to share your knowledge with your colleagues, clients, and external audiences
  • Be a team player, excited to cooperate and learn with your colleagues
  • Have great organizational skills and proven ability to handle multiple projects at the same time
  • Nice to have experience on testing content across platforms using both AI-based tools and other available tools

Additional Information
We offer the following:

  • Opportunity to develop in a stable company with an established position in the market.
  • Extensive range of online training courses in cooperation with reputable market partners.
  • Opportunity to participate in international and local development projects and programmes.
  • International working environment.
  • Attractive package of non-wage benefits (medical care, the Nais benefit platform, life insurance program, recreation allowance, access to a platform for learning foreign languages, access to the Marcel international training platform, etc.).
  • High working flexibility (we work in a hybrid model, with predominance of home office).
  • Work Your World - opportunity to work from any place in the world for 6 weeks a year and access to the Home Swap Home internal platform.
  • Friendly and casual working atmosphere in a close-knit team filled with positive energy.

At Publicis Groupe, we value diversity and invite all candidates to apply, regardless of age, gender, sexual orientation, religion or lack thereof, origin or disability.

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