Senior Crm And Marketing Automation Manager

2 tygodni temu

Warszawa, Mazovia, Polska Oviva Pełny etat

Why Choose Oviva?

  • To contribute to a healthier future for all, our goal is to offer the most accessible and efficient care for individuals dealing with weight-related issues.
  • By combining behavior change therapy with our advanced technology and a dedicated team of enthusiastic employees, we are developing cost-effective and reachable app-based healthcare programs to address conditions like obesity and type 2 Diabetes.
  • We are a renowned and the largest digital health provider in Europe.
  • We are rapidly expanding our presence in the UK, Switzerland, Germany, France, and now Poland.
  • You will be part of an organization that has already assisted numerous patients and is establishing a new shared service center in Poland to enhance our global operations.

The Role:

As a Senior CRM & Marketing Automation Manager at Oviva, you will work collaboratively with the CRM, growth marketing, product, and engineering teams. You will play a key role in enhancing automated journeys to attract and convert leads, using tools like Salesforce Marketing Cloud, and Salesforce.

Key Responsibilities:

  • Initiate and enhance automated patient journeys via Salesforce Marketing Cloud.
  • Develop and sustain automation processes integrating multiple data sources for campaigns.
  • Link marketing campaign data with customer records.
  • Generate reports and dashboards to analyze campaign effectiveness.
  • Cooperate with the product & engineering team to enhance CRM setup and data quality.

Requirements:

  • 3-5 years of professional experience in CRM, marketing automation, and/or marketing analytics.
  • Experience in stakeholder management and cross-functional collaboration.
  • Analytical mindset with a quick grasp of complex issues.
  • Empathy towards understanding customer needs.
  • Hands-on experience in Salesforce and Salesforce Marketing Cloud.
  • Strong communication skills in German and English.
  • Proficiency in relational databases and SQL querying.
  • Practical experience in data analysis and visualization tools.

Desirable Qualifications:

  • Growth Mindset and experience in lead generation campaigns.

What We Offer:

  • A chance to make a significant impact in transforming healthcare.
  • Exciting role in a high-growth environment.
  • Training and development opportunities.
  • Regular team events.
  • Equipment allowance.
  • Flexibility for remote working.
  • Competitive salary.
  • A culture focused on patient care, continuous improvement, and teamwork.
  • An inclusive environment that values diversity and individual contributions.

Join us today and take a step towards a rewarding career at Oviva.

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