Communications Manager

2 tygodni temu

Poznań, Greater Poland LG Seeds Polska Pełny etat
Your responsibilities
  • Develop and implement a comprehensive marketing and communication strategy for the Polish market, considering the cultural, linguistic and geographical diversity within the region
  • Identify opportunities and prepare press releases and other copywriting materials that help to build brand and product awareness and support business objectives
  • Develop sales materials such as catalogues, brochures, flyers
  • Implement the product range strategy (Assortment Policy) – develop KVs, lead information campaign, update a website and sales materials, provide presentations and reports
  • Plan, organize and coordinate trade shows, fairs and other events in consultation with the Marketing Manager; participate in relevant events and trade fairs
  • Prepare POS and advertising materials
  • Plan, manage and control the marketing budget in cooperation with the Marketing Manager and Sales Manager
  • Collaborate with the Marketing Manager to ensure consistent messaging and alignment of communication efforts
  • Analyse market, competition and competitive activities
  • Evaluate market data and prepare reports for the Sales Department
  • Create a database in CRM (taking into account DSGVO requirements) and install a marketing automation process
  • Prepare PPT presentations and templates for conference purposes
  • Prepare monthly marketing reports (in English) for the German Executive Meeting and the Business Area Nort-East Europe Management Meeting
Our requirements
  • More than 5 years of experience in marketing or communications and PR, preferably in the agricultural sector, but not required.
  • A master's degree in communication, journalism, public relations or a related field
  • Leadership experience is necessary
  • Proven experience in marketing and communication roles, preferably in an international environment
  • Experience in dealing with external service providers (agencies, etc.)
  • Experience in planning and organizing trade shows and events
  • Excellent written and verbal communication skills
  • Fluency in English (spoken and written); fluency in one or more European languages is desirable
  • Experience in managing communication platforms, such as intranets, email systems and social media tools
  • Ability to work collaboratively across teams and influence stakeholders at all levels
  • Creative thinking and the ability to generate engaging content for various communication channels
  • Strategic, analytical, marketing- and goal-oriented thinking and acting
  • Communication and presentation skills as well as persuasiveness and assertiveness
  • Flexibility, openness, above-average commitment, willingness to travel, sense of responsibility
What we offer
  • Work in a stable company with an established position in the market
  • Opportunity for the professional development
  • Work in an international environment
  • Attractive salary and performance-related bonus
  • Financing of sports activities (Multisport card)
  • Training
  • Life insurance and health care
  • Good working atmosphere in a cohesive and motivated team

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