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Advertising Monetization Specialist

1 tydzień temu

Warszawa, Mazovia, Polska TN Poland Pełny etat

As a Data Lead in Digital Media at TN Poland, you will be responsible for developing and executing a strategic vision for leveraging Customer Data to enhance user engagement, advertising monetization, and user valuation.

Key Accountabilities:
  • Develop a strategic plan for leveraging Customer Data with business stakeholders.
  • Align Customer Data Project goals with overall business objectives.

The ideal candidate will have a deep understanding of the intricacies of advertising sales, user segmentation, content personalization, marketing campaigns, and data analytics in the Digital Media environment.

Desired Skills:
  • Minimum 7 years of relevant experience in project management.
  • Experience with Customer Data Platforms (CDPs), Data Management Platforms (DMPs) or similar tools.