Marketing Insights Analyst
1 tydzień temu
Marketing Insights Analyst Job Description
We are seeking a skilled Marketing Insights Analyst to join our Group Digital Sales and Marketing department in Poznan, Poland. As a key member of our team, you will play a pivotal role in driving a data-driven approach to marketing and sales in a global B2B company.
Key Responsibilities:
- Analyse marketing and sales data to understand customer journeys and key areas for improvement.
- Identify trends and patterns to inform marketing and sales strategies.
- Develop and maintain data analysis and visualization tools such as Power BI, Looker Studio, and Excel.
- Collaborate with marketing and sales teams to align marketing and sales efforts.
Requirements:
- 3+ years of experience in a analyst role, within digital marketing or sales.
- Deep understanding of digital marketing matrices, customer behavior, and sales funnel dynamics, preferable in a B2B industry.
- Strong analytical skills with the ability to interpret complex data and provide actionable insights.
- Expertise in data analysis and visualization tools such as Power BI, Looker Studio, and Excel.
About Us:
We are the world leader in stone wool solutions, transforming volcanic rock into safe, sustainable products that help people and communities thrive. We are a global company with more than 12,200 employees, located in 40+ countries with 51 manufacturing facilities. Our culture is based on our values of ambition, responsibility, integrity, and efficiency.
What We Offer:
- Competitive salary and permanent contract after the probation period.
- Development package and team building events.
- Activity-based office in Poznan's city center in the new prestigious office building.
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