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Senior Global Marketing Professional

2 tygodni temu

Warszawa, Mazovia, Polska Ingersoll Rand Pełny etat

About the Position

Ingersoll Rand is seeking a Senior Global Marketing Specialist to execute critical growth capabilities within the global demand generation team.

Job Description

This role involves aiding and planning various digital marketing activities, including multi-channel marketing campaigns, product launches, on/offline events, and digital channels like websites and social media.

  • Responsibility for SEO, website content, and enhancement support of a Life Science brand includes completing website technical audits and providing content creation strategies to improve organic performance.
  • Defining critical keywords for each brand and optimizing all product website pages accordingly.
  • Tracking, reporting, and analyzing website analytics initiatives and campaigns.
Key Responsibilities

The ideal candidate will have experience and knowledge of B2B marketing in the Pharmaceuticals, or Medical Devices industry and will assist in driving lead generation for the Life Science brands as well as providing support for global marketing initiatives.

This position offers opportunities for cross-business unit and global collaboration.