Senior SEM Specialist
17 godzin temu
We are seeking a highly skilled Senior SEM Specialist to join our dynamic digital marketing team. As a key member of our team, you will be responsible for creating and executing effective search engine marketing campaigns to drive business growth and increase client visibility.
Key Responsibilities- Plan, create, and manage SEM campaigns across multiple platforms, including Google Ads and Bing Ads.
- Monitor, analyze, and report campaign results, identifying areas for improvement and optimizing campaigns for maximum ROI.
- Conduct A/B testing to continuously optimize and improve campaign performance.
- Manage advertising budgets and ensure efficient ad spend.
- Collaborate with cross-functional teams to ensure consistency and implement innovative solutions.
- Stay up-to-date with the latest industry trends and best practices, adapting strategies to changing market conditions.
- At least 3 years of experience in planning and running Google Ads campaigns.
- Advanced knowledge of advertising campaign management tools, including Google Ads, Bing Ads, and Google Analytics 4.
- Excellent analytical skills and ability to interpret data.
- Proficiency in Excel and A/B testing tools and methodologies.
- Ability to forecast and plan budgets, select appropriate channels, and estimate potential campaign results.
- Understanding of the marketing funnel concept and strategies for guiding users through its stages.
- Up-to-date knowledge of SEM, E-commerce, and Digital Marketing.
- Ability to challenge the status quo and disrupt it.
- High level of independence and ability to make decisions using persuasive arguments.
- English proficiency at least B2 level, both spoken and written.
- Excellent communication skills and ability to work in a team.
- Engaged, proactive, and eager for continuous development.
- Creative approach to problem-solving, with a focus on eliminating ineffective actions and maximizing business results.
- Hybrid or fully remote work options.
- Participation in Performance Marketing and Brand Awareness initiatives.
- Development opportunities and real impact on the American and European market.
- Tools necessary for work, including a laptop or phone.
- Ergonomic home office setup, including furniture and electronic devices.
- Support for work-life balance and wellbeing.
- Opportunities to turn ideas into reality and appreciate such initiatives.
- Internal and external training opportunities.
- Support for skill and knowledge development.
- DEI values: Diversity, Equity & Inclusion.
- Support for grassroots initiatives and charities.
- Valuable benefits, including a welcome pack, Motivizer vouchers, private healthcare, MultiSport card, and more.
- Discount codes for G2A.COM sales platform.
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