Global Marketing Specialist

3 tygodni temu


Wrocław, Województwo dolnośląskie, Polska QIAGEN Pełny etat

Overview



At QIAGEN, we strive to improve life through our innovative solutions for life sciences and molecular diagnostics. Our mission is to empower scientists and healthcare professionals to make groundbreaking discoveries and advance medical research.

Our team is passionate about creating meaningful connections with customers and driving business growth through strategic marketing initiatives. We are seeking a talented
Associate Marketing Specialist to join our Global Marketing team in Poland.



Position Description



As a key member of our team, the successful candidate will assist in planning, executing, and optimizing marketing campaigns across various channels, including digital, Google AdWords, social media, email, demand generation, and content marketing.



Key Responsibilities




  • Conduct market research to identify trends, customer needs, and competitive landscape, providing valuable insights and recommendations to inform marketing strategies.


  • Assist in developing and curating engaging content for marketing materials, including blog posts, social media updates, email newsletters, and website copy.


  • Monitor and analyze campaign performance metrics, generating reports to assess the effectiveness of marketing efforts and provide actionable insights to improve future campaigns.


  • Collaborate with cross-functional teams to ensure cohesive marketing strategies and messaging, driving business growth and customer engagement.



Position Requirements




  • Bachelor's degree in marketing, business, communications, or a related field (preferred but not required).


  • 1-2 years of experience in marketing or a related field, including internships or co-op placements.


  • Proficiency in marketing software and tools, including Google AdWords, Google Analytics, and social media platforms.


  • Basic understanding of SEO, SEM, and digital marketing principles.



What We Offer



At QIAGEN, we value our employees and offer a range of benefits to support their growth and well-being, including training and development programs, private medical care, group life insurance, and flexible benefits platforms.



We are an equal opportunities employer and welcome applications from diverse candidates. If you are passionate about marketing and eager to join a dynamic team, please submit your application.



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