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Country Marketing Lead

2 tygodni temu

Warszawa, Mazovia, Polska Pfizer Pełny etat

We are looking for a Country Marketing Lead to drive our country brand strategy for oncology products.

About the Role

  • Define and drive country-specific brand strategies for oncology products.
  • Manage local agencies for trans-creation, ensuring budget, scope, timing, and quality are met.
  • Forecast brand performance and track progress towards targets.
  • Allocate and execute in-country brand budget.
  • Cross-functional leadership across field force, account management, medical, legal, regulatory, and other departments.
  • Train field force on product positioning and prioritization.
  • Partner with medical to educate KOLs on emergent medical research and differentiated product attributes.

Qualifications

  • 5-10 years of marketing experience.
  • Bachelor's degree; master's degree or MBA desired.
  • Marketing, customer, and competitor insight.
  • Strategic and operational business/marketing planning.
  • Data analysis, interpretation, and communication.
  • Exceptional interpersonal skills.
  • Collaboration and negotiation skills.
  • Vendor management expertise.
  • Proficiency in Polish and English.

Benefits

We offer a competitive salary, comprehensive benefits package, and opportunities for career growth and development.