Senior Marketing Strategist

1 dzień temu


Wrocław, Województwo dolnośląskie, Polska TRANS GROUP S.A. Pełny etat
Marketing Strategist for Czech and Slovak Markets

We are seeking a skilled Marketing Strategist to join our team at Trans.eu, a leading Polish technology company in the international IT logistics sector. As a Marketing Strategist, you will be responsible for creating and implementing marketing plans for our Czech and Slovak markets, driving demand generation, capturing, and pipeline marketing.

Key Responsibilities:

  • Develop and execute marketing strategies for Czech and Slovak markets, focusing on demand generation, capturing, and pipeline marketing.
  • Collaborate with the Sales Development Representatives team, sales, content, and graphics department to achieve designated ARR.
  • Co-create marketing automation processes and analyze the effectiveness of marketing activities, optimizing for better results.
  • Work closely with the Sales team to understand their needs and develop targeted marketing campaigns.
  • Stay up-to-date with industry trends and best practices in B2B SaaS marketing, HubSpot, and Salesforce.

Requirements:

  • Fluent in Czech and/or Slovak.
  • Several years of experience in B2B SaaS marketing, with practical knowledge of HubSpot or Salesforce and marketing automation systems.
  • Ability to create and update Ideal Customer Profiles (ICPs) and compelling marketing content.
  • Expertise in developing innovative solutions and strong strategic and analytical thinking skills.
  • Proficiency in organizing work and setting priorities.
  • English at a minimum B2 level.

Nice to Have:

  • Experience in the transportation/spedition industry in the marketing department.
  • Hungarian language at a minimum B2 level.
  • Familiarity with Polish language.
  • Knowledge of Apollo.io, Salesloft, Cognism, Albacross, and Common Room.

What We Offer:

  • Delicious breakfasts, juices, tea, and coffee.
  • LuxMed private medical care and Multisport card.
  • The possibility to benefit from back-relieving massages.
  • A team training budget.
  • Co-financing home workstation.
  • Team-building events.
  • Gift vouchers and Christmas vouchers.
  • A holiday resort by the lake at the employees' disposal.
  • Opportunities to join various sports sections within the company.
  • In the case of cooperation under the contract of employment – access to the Social Benefits Fund.


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