Revenue Growth Management, mgmt

2 tygodni temu

Warszawa, Mazovia, Polska British American Tobacco Pełny etat

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey

BAT POLAND IS LOOKING FOR A RGM MARKET MANAGER

SENIORITY LEVEL: Mid- Senior Level

FUNCTION: Finance

SALARY RANGE: competitive salary + excellent benefits + market leading bonus

LOCATION: Warsaw, Poland

ROLE POSITIONING AND OBJECTIVES

RGM Market Manager is responsible to support RGM Hub Lead in rolling out RGM framework, methodology and way of working in the assigned end market, conduct detailed analytical deep dives across 4 RGM levers and be a daily SPOC for the EM RGM team, ensuring the delivery of incremental value.

Reports to: RGM Hub Lead

Reporting Level : Individual Contributor

Geographic Scope: Global

WHAT YOU WILL BE ACCOUNTABLE FOR

Understand strategies and initiatives that will accelerate revenue growth (RGM), and increase marketing spend efficiency (MSE) at BAT Serve the market as an extension of the Growth Management Teams with an understanding of the business and how to enable sustainable net revenue growth and marketing spend effectiveness. Lead RGM implementation and integration into BAU (business-as-usual) for the assigned EMs Bring the corporate RGM framework to the EMs following methodology & playbooks Collaborate and partner with the end market cross-functional commercial teams to build capabilities in areas such as pricing, assortment optimization, promotion, trade spent management and marketing spend effectiveness Help the market commercial teams develop outstanding strategies for maximizing revenues and profits Support continuous improvement of business performance by conducting detailed RGM analyses across 4 levers and multiple categories and developing insights to drive value and volume share profitably Provide pricing-related insights and perspective related to competitor activities, consumer trends and interactions between categories and across price segments Manage multiple projects within tight deadlines, and communicate to project leadership any challenges/issues in a clear and timely fashion Share & reapply best practices and initiatives, new approaches, analyses internally (from other regions) as well as externally Provide feedback if any improvements needed for the methodology/analytics Provide input and help evolve the company's existing price & share modelling efforts

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

7+ years of professional experience with 2+ years of experience in revenue growth management insights and analytics, business intelligence, pricing, promotion, sales analytics, marketing research, consumer insights and/or category management. Experience of actively using platforms like Power BI, Tableau, etc. for generating useful insights and foresights in above mentioned aspects. Basic knowledge of key concepts of data science modelling and statistical analysis. Data and insights driven, Strong analytical & strategic skills; Influencing, leadership, stakeholder management and interpersonal skills Oral and written communication, negotiation, and problem-solving skills to influence and secure cross-functional support Commercially focused and is consumer centric Project Management experience Thorough understanding and knowledge of relevant finance tools and systems (. SAP / HFM / BI /BPC) Ability to simplify sophisticated situations, communicate and present complex information with confidence Significant experience in a global FMCG or similar dynamic operating environment

BENEFICIAL

Experience in Revenue Growth Management gained in an international FMCG company Degree educated with relevant professional qualification (MBA / CA / ACCA / CIMA / CPA )

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

Global Top Employer with 53,000 BAT people across more than 180 markets Brands sold in over 200 markets, made in 44 factories in 42 countries Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations Diversity leader in the Financial Times and International Women's Day Best Practice winner Seal Award winner – one of 50 most sustainable companies

BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference

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