CRM Coordinator
6 dni temu
CRM Coordinator - Koordynator /-ka ds. CRM
66_1180824401
Obowiązki
- CRM campaign management based on consumer insights, business objectives and marketing strategies
- Ensure planning, management, monitoring/analysis and continuous improvement of CRM campaingscampaigns, including email/SMS marketing and consumer onboarding campaigns
- Monitoring and assess the effectiveness and accuracy of new campaigns
- Create and manage consumer segments and targeting inline with global guidelines and localization objectives
- Manage consumer data base and implement marketing automation
- Identify and implement improvements to customer relationship processes, enhancing operational efficiency and customer satisfaction
- Analyze customer data and trends to identify areas of improvement for targeted marketing campaigns
- Recommend solutions to improve customer experience
- Prepare reports to present findings to stakeholders
- Plan and control the budget
- Work closely with internal Brand, Consumer Activation, Sales, Finance, Legal HQ/ DBU and IT teams, as well as with 3rd parties, digital agencies, web and software developers
Wymagania
- University degree in business, marketing, economics or IT
- Min. 2 years of CRM experience: professional experience in execution of CRM strategist, lifecycle and retention campaigns within agency or at retail/FMCG
- English - very good (both verbal and written)
- Knowledge of digital marketing principles and analytical thinking
- Strong analytical skills with experience in data analysis tools
- Experience with CRM tools e.g. ACS (Adobe CamaignCampaign Standards), CDP (Consumer Data Platform, UTM Tool)
Oferujemy
- Full-time employment contract
- Professional onboarding during your first months at JTI
- Individual approach to your development plan including certified trainings organized by both external and internal trainers
- Opportunity to work in open atmosphere in modern office in a group of team-players
- Attractive package of benefits, including among others: private healthcare, sport-card, life insurance, pension plan (when you are here, check our cafeteria system)
- Work in a 50/50 hybrid system model
Źródło: Jti/Praca
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