Digital Marketing Strategist

1 miesiąc temu

Kraków, Lesser Poland Antal Sp. z o.o. Pełny etat
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team at Antal Sp. z o.o. in Kraków. As a Digital Marketing Manager, you will be responsible for overseeing the deployment, codification, scaling, execution, and tracking of consumer engagement strategies and campaigns, as well as personalization initiatives.

Key Responsibilities
  • Develop and implement consumer engagement strategies and campaigns, leveraging data and analytics to drive business growth.
  • Collaborate with Business Unit Marketing Teams, Media Agencies, and Key Media Partners to ensure alignment and effectiveness of campaigns.
  • Identify barriers to audience-first campaign development and activation, and devise solutions through education and stakeholder engagement.
  • Implement personalization and first-party led planning across campaigns, codify learnings, and scale across broader marketing teams.
  • Execute and optimize campaigns in collaboration with managers, and track results of personalization implementation.
  • Report productivity for activities related to personalization and asset reuse.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Digital and FMCG/Retail background with expertise in omni-channel marketing processes and technology.
  • Knowledge of B2C communication practices for FMCG/Retail sectors.
  • Proficiency in understanding customer data and user journeys.
  • Familiarity with digital marketing tools and platforms.
  • Demonstrated ability to think creatively and strategically to solve complex problems.
  • Highly effective communicator across multiple markets.
  • Experience in managing complex projects with diverse stakeholders.
  • Collaborative and straightforward communication style.
  • Flexible and responsive approach to challenges.
  • Adaptability and willingness to embrace change in a fast-paced environment.
  • Fluency in English, both written and verbal.
What We Offer
  • Comprehensive training to ensure success in your role.
  • Technical or managerial career path (everyone can develop their leadership skills).
  • Be a part of a truly awesome team in a well-located office in Kraków.
  • Opportunity for professional development in an international environment and for increasing your abilities and skills in various areas.
  • Life insurance.
  • Private medical care.
  • Flexible working hours.
  • Great atmosphere and comfortable working conditions.
  • Stable job and cooperation with friendly and high-qualified team.
  • Soft skills development.
  • Remote model of work.
  • Integration events.
  • International team and non-corporate work environment.
Recruitment Process
  1. Short interview with Antal Consultant.
  2. Interview with HR.
  3. Interview with HR & Hiring Manager.
  4. Employment.

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