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Program Manager for Growth Marketing
1 tydzień temu
About Us
Duco is committed to empowering businesses to make better decisions by giving them access to accurate and reliable data. Our mission is to reduce the time spent on data-related work by 90%.
We achieve this by providing a cutting-edge enterprise data automation platform that enables teams to work more efficiently and effectively. Our platform automates data controls with the latest technology, such as no-code, the cloud, and AI.
The Role
We're seeking an experienced Program Manager for Growth Marketing to join our team. As a key member of our Growth Marketing Team, you'll be responsible for planning, executing, and reporting on events, as well as building and managing a customer advocacy program.
The ideal candidate will have experience with B2B physical and digital events, customer advocacy programs, strong organisational skills, excellent communication and teamwork skills, great resilience, and problem-solving skills. Knowledge of the finance industry is also desirable.
Key Responsibilities:
- Plan and execute all marketing events, including industry conferences, in-house, and digital events.
- Conduct preliminary event research and coordinate event communications across customers, prospects, suppliers, and internal teams.
- Source and order materials for events, ensure data hygiene, prepare and track event budgets, and monitor event effectiveness.
- Design, implement, and manage a customer advocacy program that turns loyal customers into passionate brand ambassadors.
- Identify and engage with existing customers who are advocates or have the potential to become advocates.
- Develop strategies for generating referrals and create systems that track and reward customer referrals.
