Aktualne oferty pracy związane z Market Insights Manager - Warszawa, Mazovia - TN Poland

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Market Insights Manager

2 tygodni temu

Warszawa, Mazovia, Polska TN Poland Pełny etat
Role Overview
P&G is a leading consumer goods company with a presence in multiple markets. We are seeking a talented Market Insights Manager to join our team in Poland.

About the Job
The successful candidate will be responsible for leading consumer understanding and uncovering insights that drive business decisions. You will work closely with cross-functional teams to develop strategies that meet consumer needs and drive business growth.

Key Responsibilities
* Defining consumer profiles using personas, JTBD frameworks, journey maps, and other effective frameworks* Fostering consumer empathy across the organization through continuous engagement with consumers* Synthesizing diverse inputs and training the organization to translate abstract insights into concrete strategies and offerings* Communicating consumer needs, principles, and designs through artifacts, presentations, and prototypes* Creating internal training and development programs to empower the business to lead and inspire cross-functional teams in exploring and understanding consumers' experiences and unmet needs

Job Qualifications
* Academic Background: You hold a BSc or MSc degree in Human Factors, Cognitive Psychology, Cognitive Sciences, Quantitative Social Science, Quantitative Methods/Statistics, Human-Centered Design, or a similar field. A Ph.D. is considered a plus.* Proven Work Experience: 2-4 years of demonstrated experience in FMCG business, eCommerce, digital agency, analytics, or research companies* Profile: A passionate and curious researcher with strong observational and analytical skills and a problem-solving mindset* Ability to Deliver Insights: Providing well-founded, genuine insights and strategic recommendations aligned with defined business objectives* Methodologies: Experience with qualitative techniques such as ethnography, consumer journeys, online consumer panels, IDIs, JTBD, and metaphor elicitation, along with knowledge of quantitative research methods* Storytelling and Influence: Crafting compelling narratives that explain discoveries and effectively turn recommendations into reality* Exceptional Communication Skills: Excellent written, visual, and verbal communication skills* Leadership Mentality: The vision to improve, set direction, and inspire others to achieve those goals* Values Simplicity and Prioritization: Understanding the importance of simplicity and setting priorities* Entrepreneurial Mindset and Digital Savviness: Charting your own course to get the job done while being technically adept in the digital landscape* Language: Fluent English proficiency is required* Location: Positions are available in Budapest or Warsaw, with willingness to travel expected*