Internal Branding Manager

3 dni temu

Kraków, Lesser Poland ABB Pełny etat

A Glimpse into the World of ABB

ABB is dedicated to empowering individuals to create sustainable solutions. Our core values - care, courage, curiosity, and collaboration - guide us as we strive to make a positive impact globally. We believe that diverse perspectives and inclusive environments foster creativity and drive success.

Our team members are passionate about innovation and technology, and they thrive in dynamic corporate environments. If you share our enthusiasm and commitment to sustainability, this could be your story. Learn more about our solutions and the impact of our work across the globe.

About the Position

This role is part of the Electrification, BA Function Finance Comm on Services team and is based in Krakow. The work model for the role is hybrid. As a member of our team, you will contribute to developing communications plans, policies, standards, materials, and content to increase the brand awareness and reputation of ABB globally among internal and external stakeholders.

You will lead by example, providing guidance and best practices in your area of expertise. Additionally, you will help shape the corporate communications framework and support its implementation across the organization.

Your Key Responsibilities

  • Establish a robust internal communications network across FAO, collaborating closely with HR, IS, HSE, and other key departments to ensure consistency in messaging and alignment with organizational objectives.
  • Maintain high standards of execution in all internal communication initiatives, adhering to corporate identity and design guidelines.
  • Design and implement strategic communication plans that effectively support FAO's mission, ensuring clear and engaging messaging across all internal platforms.
  • Develop high-quality multimedia content for various internal channels, including newsletters, intranet, emails, and presentations, to enhance employee engagement and information flow.
  • Drive employee engagement initiatives, such as town halls, staff events, and recognition programs, fostering a motivated and connected workforce.
  • Support change management efforts by crafting and executing communication strategies that facilitate smooth organizational transitions and minimize disruptions.
  • Manage internal crisis communication strategies, ensuring timely and transparent dissemination of critical information to employees.
  • Measure and analyze communication effectiveness, providing data-driven insights and recommendations for continuous improvement in internal communication strategies.

Requirements for Success

  • You possess extensive knowledge of internal communications and are skilled in utilizing communication tools and platforms such as intranet content management systems, PowerPoint, and Apsis. Your expertise extends to working within large organizations, including shared services environments.
  • You have 5+ years of experience in internal communications, demonstrating exceptional abilities in written and verbal communication. Your strong project management and organizational skills enable you to handle multiple initiatives effectively.
  • Possess advanced proficiency in video editing and filmmaking, which would be considered an advantage. You are highly adept at change management and crisis communication, making you a valuable asset in dynamic corporate environments.
  • You are passionate about collaboration and relationship-building, thriving in cross-functional teams across all organizational levels. Your creative thinking and problem-solving skills allow you to develop innovative communication strategies.
  • You hold a Bachelor's degree in Communications, Public Relations, Marketing, or a related field, showcasing a strong academic foundation in the field.
  • You are at ease communicating in a professional and engaging manner, demonstrating adaptability in fast-paced environments, empathy for employee concerns, and a proactive approach to initiating and driving impactful communication strategies.

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