Senior Digital Marketing Specialist, EMEA

24 godzin temu


Warszawa, Mazovia, Polska Baxter Pełny etat
Revolutionize Kidney Care with Baxter

Baxter is embarking on a transformative journey to separate its ~$5B Kidney Care segment into a standalone company, Vantive. As a Senior Digital Marketing Specialist, EMEA, you will play a crucial role in shaping the digital marketing strategy for this new entity.

Key Responsibilities
  • Collaborate with Regional Marketing Western Europe and Cluster/Country Marketers to develop and implement digital marketing programs aligned with the overall regional strategy.
  • Implement business priorities in respective markets, discuss branding and marketing issues with country marketers, and advise on how to build strong market positions.
  • Help country marketers develop tactical digital marketing plans to generate demand and leads, and guide them in implementing country tactics.
  • Proactively identify digital marketing opportunities to promote clear prioritization and drive better business results.
  • Report on the performance of country implemented programs, assessed against strategic and operational goals.
  • Coordinate with internal stakeholders, including Business Unit Heads and Medical Affairs.
Requirements
  • Passionate about digital solutions and experience in identifying target audiences and devising digital programs.
  • Solid knowledge of the pharma sector and experience in interpreting market research and secondary analysis.
  • Excellent project management and quantitative skills, with ability to work in a fast-paced environment.
  • Strong verbal and written communication skills in English, including presenting concepts and ideas.
  • Ability to build and manage strong relationships with internal stakeholders.
What We Offer
  • Competitive salary, annual bonuses, and recognition award program.
  • Corporate culture based on collaboration, speed, courage, and simplicity.
  • Possibilities for development on a personal and professional level in a leading global MedTech company.
  • Package of benefits including Private medical care, Life Insurance, and Multisport card.


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