Growth Marketing Manager for Caucasus Region

7 dni temu


Warszawa, Mazovia, Polska Tbwa ChiatDay Inc Pełny etat
About the Role:
We are looking for a talented Growth Marketing Manager to join our Marketing team in TransferGo. As a key member of the team, you will be responsible for developing our growth strategy in Central Asia and Georgia. You will work closely with our Regional Growth Manager to achieve our goals and expand our presence in the region.

Your Key Responsibilities:
  • Develop a comprehensive understanding of the Central Asian market and money transfers to Uzbekistan, Kyrgyzstan, Tajikistan, and Kazakhstan.
  • Design and implement an aggressive marketing strategy that combines the most effective channels to grow our customer base.
  • Identify new opportunities to drive retention and win back churned customers.
  • Make data-driven decisions to prioritize opportunities and ensure our marketing plan aligns with growth potential.
  • Lead key PR activity in the region to strengthen our brand.
  • Partner with influencers that drive relevant traffic that converts.
  • Conduct research on Central Asian communities abroad – money transfer habits, consumer behavior, and competitor analysis.
  • Provide feedback on copy and design to ensure relevance to our target customers.
  • Drive a content marketing strategy that aligns with the interests of Central Asian migrants.

What We Offer:
  • A competitive salary package.
  • A generous holiday allowance based on tenure.
  • Competitive healthcare insurance from day one.
  • An annual development budget of €1,000 for personal growth.
  • Flexible hybrid working style.


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