Key Brand Activation Leader

2 miesięcy temu


Błonie, Mazovia, Polska Adidas Pełny etat

Job Summary:

As a Senior Director Brand Activation Zone East at Adidas, you will lead the brand activation strategy in Zone East, aligning with European strategy. You will drive consistent execution across consumer touchpoints, brand communications, omnichannel activations, and sports marketing. Your goal will be to drive brand advocacy, momentum, and sell-out by connecting fans with the content and experiences they are passionate about.

Key Responsibilities:

  • Lead the Brand activation team, driving high performance, talent management, and engagement.
  • Contribute to Central Europe Brand 1st line, Central Europe Extended Leadership team, and Zone East organization.
  • Act as a role model, driving values and culture across Cluster Central.
  • Set Brand objectives in accordance with Brand KPI direction provided in the Global Brand Strategy.
  • Drive consolidated approaches across categories and across Brand Communications, Omnichannel Activation, and Sport Marketing.
  • Drive and lead category activation plans, ensuring execution excellence in alignment with stakeholders.
  • Create, drive, and execute Zone East specific key brand initiatives based on Global & EU guidelines.
  • Set clear operating frameworks and KPIs for local marketing functions.
  • Drive a 'one adidas' consolidated approach in Zone East, integrating and coordinating local and global marketing teams.
  • Monitor execution locally and in Market sub-units.
  • Input into creation of European Brand Plan and Marketing Working Budget.

Key Relationships:

  • Zone East management team.
  • GoToMarket Cluster Central Europe Teams.
  • Europe Business Units.
  • Brand Activation peers Zone Central.
  • Other Cluster/Zone Brand Directors.
  • Europe VP Brand Activation.
  • Retailers, Brand Partners, and agencies.

KPIs:

  • Brand KPIs.
  • Market share.
  • Marketing Working Budget management.
  • Optimization of Global vs. Market content and storytelling.

Requirements:

  • Passionate about sports and culture.
  • Senior level leader with a minimum of 8 years progressive leadership responsibilities.
  • Horizontal leadership experience.
  • Deep functional experience in Brand Management, Marketing, and/or Sales.
  • Ability to work in a Matrix organisation, influencing cross-functionally and cross-culturally.
  • Proven leadership and managerial skills.
  • Very strong interpersonal skills.
  • Proven methodological skills.
  • Extensive knowledge of the Adidas business and significant industry experience.


  • Błonie, Mazovia, Polska Adidas Pełny etat

    Job SummaryWe are seeking a highly experienced Executive Director of Brand Activation and Strategy to lead our brand activation team in Zone East. This role requires a senior level leader with a minimum of 8 years progressive leadership responsibilities, who can drive high performance, talent management, and engagement.


  • Błonie, Mazovia, Polska Adidas Pełny etat

    OverviewWe are seeking an experienced professional to join our team as a Brand Center Activation Coordinator in Warsaw, Poland.


  • Błonie, Mazovia, Polska Colgate-Palmolive Company Pełny etat

    About the RoleWe are seeking a highly skilled and experienced Senior Brand Management Specialist to join our team in CEE. As a key member of our organization, you will be responsible for managing assigned brands and subcategories at the CEE hub level.

  • Digital Sales Strategist

    4 tygodni temu


    Błonie, Mazovia, Polska Adidas Pełny etat

    Job Description:The ideal candidate will be responsible for driving the growth of key accounts through strategic digital sales initiatives.About the Role:Collaborate with cross-functional teams to develop and execute account plans that drive digital sales growthDevelop and maintain strong relationships with key retailers, understanding their business needs...


  • Błonie, Mazovia, Polska Colgate-Palmolive Company Pełny etat

    Company OverviewColgate-Palmolive Company is a global leader in consumer products, operating in over 200 countries. Our diverse portfolio includes Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. We are trusted by households worldwide, making us a household name.We foster a culture that inspires our people to achieve common goals. Guided by...


  • Błonie, Mazovia, Polska Adidas Pełny etat

    Job SummaryWe are seeking a highly motivated Retail Learning and Development Specialist to join our team at Adidas. This is an exciting opportunity for someone who is passionate about developing the skills of retail employees.About the RoleThe successful candidate will be responsible for designing and delivering training programs that enhance the knowledge...


  • Błonie, Mazovia, Polska Prodensa Group s.r.o. Pełny etat

    Company Overview: As a global leader in design, engineering, and delivery of high-tech facilities for key industries, we are driving developments that will change individual and social life on a far-reaching scale.Job Description: We are seeking a Senior Industrial Project Manager to manage construction activities of high-tech industrial projects. The...

  • Retail Sales Associate

    1 miesiąc temu


    Błonie, Mazovia, Polska adidas Pełny etat

    Job Title: Retail Sales Associate - Customer Service ExpertLocation: adidas storeJob Type: Full-timeSalary: $45,000 - $55,000 per yearAbout the RoleWe are seeking a highly motivated and customer-focused Retail Sales Associate to join our team at adidas. As a key member of our sales floor team, you will be responsible for delivering exceptional customer...


  • Błonie, Mazovia, Polska Edgewell Personal Care Brands, LLC Pełny etat

    Company OverviewEdgewell Personal Care Brands, LLC is a global leader in the consumer goods industry, boasting a diverse portfolio of over 25 brands. Our mission is to create products that bring joy and convenience to people's lives.About the RoleWe are seeking an experienced Demand Planner to join our team in Warsaw, Poland. As a key member of our supply...


  • Błonie, Mazovia, Polska Prodensa Group s.r.o. Pełny etat

    We are seeking a dynamic and experienced Mechanical Engineer specialized in HVAC systems to join our team at Prodensa Group s.r.o. in the Dresden area, Eastern Germany.Company OverviewA global leader in design, engineering, and delivery of high-tech facilities for key industries, Prodensa Group s.r.o. drives developments that will change individual and...


  • Błonie, Mazovia, Polska Edgewell Personal Care Brands, LLC Pełny etat

    Edgewell Personal Care Brands, LLC is a global leader in the consumer goods industry with a diverse portfolio of over 25 brands. Our team of visionaries, doers, and makers is passionate about making useful things joyful.Competitive SalaryWe offer an attractive salary for our Commercial Strategy and Revenue Growth Specialist role, located in Warsaw, Poland....


  • Błonie, Mazovia, Polska Edgewell Personal Care Brands, LLC Pełny etat

    Edgewell Personal Care Brands, LLC is a global leader in the consumer goods industry with a portfolio of over 25 brands.We are seeking an ambitious and detail-oriented Sales professional to join our team as a Commercial Strategy Support in Warsaw, Poland. This role offers a competitive salary of approximately €45,000 - €55,000 per annum, depending on...


  • Błonie, Mazovia, Polska Dover Corporation Pełny etat

    Solaris Laser is part of Markem-Imaje, a leading provider of product identification and traceability solutions. Our company offers a full range of reliable and innovative inkjet, thermal transfer, laser, print, and apply label systems.As a Quality Inspector (Incoming Goods Control) at Dover Corporation, you will be responsible for implementing our quality...


  • Błonie, Mazovia, Polska Colgate-Palmolive Company Pełny etat

    We are seeking a seasoned Regulatory Affairs Specialist to join our team in Poland. This role will be responsible for ensuring the compliance of our medicinal products with European regulations.About Colgate-Palmolive CompanyColgate-Palmolive Company is a global leader in the production of personal care, home care, and pet nutrition products. Our company...


  • Błonie, Mazovia, Polska Markem-Imaje Pełny etat

    Markem-Imaje, a trusted global manufacturer of product identification and traceability solutions, offers an exciting opportunity for a Supply Chain Optimization Specialist to join our team. Our connected solutions help manufacturers reduce waste, increase efficiency, achieve compliance, and protect their brand.The RoleWe are seeking a highly skilled Supply...


  • Błonie, Mazovia, Polska JTI Pełny etat

    At JTI, we are a leading international tobacco company operating in 130 countries, employing over 45,000 people worldwide, and offering a diverse portfolio of renowned brands such as Camel, LD, Winston, and Logic. In Poland, we have a strong presence with over 2,300 employees, making us the 3rd player in the tobacco industry.We pride ourselves on being more...


  • Błonie, Polska Adidas Pełny etat

    Purpose & Overall Relevance for the Organization: Create, drive and execute the Zone East (PL, CZ, HU, SK, Baltic countries) brand activation strategy in alignment with the European strategy. Lead its consistent execution across all consumer touchpoints within Brand Communications, Omnichannel activations (Wholesale, Own Retail and Franchise) and Sports...

  • Activation Coordinator

    5 miesięcy temu


    Błonie, Polska Adidas Pełny etat

    Purpose & Overall Relevance for the Organisation : To develop and grow a strong and successful in-store link between the consumer retail experience and the adidas brand by connecting, engaging, enabling and inspiring the East Europe Key City relevant communities and influencers days a year, building an authentic and long-term relationship with...


  • Błonie, Polska adidas Pełny etat

    The Manager Newsroom & Digital Membership EE role is responsible for leading NEWSROOM agenda across Zone East and to execute PR&influencers strategy helping position the brand across sport&lifestyle environment. This person will be fully responsible for all Newsroom initiatives such as brand stories calendar management, partner portfolio planning and PR...


  • Błonie, Polska adidas Pełny etat

    Purpose & Overall Relevance for the Organisation:Ensure sustainable and profitable market share and net sales growth in the Sport Accounts Channel of Zone East, while driving the positioning of all adidas brands by Wholesale distribution channels in line with the Global and EUROPE Brand & Channel strategies.  Key Responsibilities: Develop and implement...


  • Błonie, Polska adidas Pełny etat

    Purpose & Overall Relevance for the Organization: Support the Digital Partner Commerce (DPC) team & in driving the digital development of key accounts, seeking to optimize our brands representation, consumer experience and ultimately growing net sales & market shareAct as the digital expert of your respective key accounts, adapting our digital approach to...

  • Group Brand Manager, CEE

    2 miesięcy temu


    Błonie, Polska Colgate-Palmolive Company Pełny etat

    No Relocation Assistance OfferedJob Number #163458 - Warsaw, Mazovia, PolandWho We AreColgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a...

  • Senior Store Manager

    1 miesiąc temu


    Błonie, Polska adidas Pełny etat

    PURPOSE & IMPACT ON ORGANIZATION:Senior Store Manager has a global impact on our brand and consumer experience by managing a high-volume, strategically positioned Brand Center store that represents the adidas brand and product in the most impactful way. He/she leads the Store Management Team to provide outstanding consumer experience while maintaining high...

  • Junior Team Leader

    2 tygodni temu


    Błonie, Polska Colgate-Palmolive Company Pełny etat

    No Relocation Assistance OfferedJob Number #164345 - Warsaw, Mazovia, PolandWho We AreColgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a...


  • Błonie, Polska Adidas Pełny etat

    PURPOSE & IMPACT ON ORGANIZATION: Senior Store Manager has a global impact on our brand and consumer experience by managing a high-volume, strategically positioned Brand Center store that represents the adidas brand and product in the most impactful way. He/she leads the Store Management Team to provide outstanding consumer experience while maintaining...


  • Błonie, Polska adidas Pełny etat

    Key Responsibilities To manage and drive the launch, development and implementation of a new digital solutions for all Sell-in tools (DTB, SAP, PO Sheets) and co-ordinate all activities around (testing, proactive countries engagement, feedback, follow up actions)Act as a key East contact point to Europe / GIT for all inquiries related to the implementation...


  • Błonie, Polska Adidas Pełny etat

    Purpose & Overall Relevance for the Organization: Support the Digital Partner Commerce (DPC) team & in driving the digital development of key accounts, seeking to optimize our brands representation, consumer experience and ultimately growing net sales & market share Act as the digital expert of your respective key accounts, adapting our digital...


  • Błonie, Polska adidas Pełny etat

    Purpose & Overall Relevance For The OrganisationTo manage successful digital solutions development, enhancement and implementation from business systems, tools & reporting perspective, successful go-to-market strategies implementation for adidas across all East countries by involving key functionsKey Responsibilities To manage and drive the launch,...

  • Senior Store Manager

    4 tygodni temu


    Błonie, Polska adidas Pełny etat

    PURPOSE & IMPACT ON ORGANIZATION:Senior Store Manager has a global impact on our brand and consumer experience by managing a high-volume, strategically positioned Brand Center store that represents the adidas brand and product in the most impactful way. He/she leads the Store Management Team to provide outstanding consumer experience while maintaining high...

  • Senior Specialist B2B

    6 miesięcy temu


    Błonie, Polska Adidas Pełny etat

    Purpose & Overall Relevance for the Organization: To ensure profitable and sustainable account development with assigned Self Service Accounts and B2B partners in the assigned zone while respecting adidas category and brand image. The holder of this position is an ambassador for our Digital Wholesale Solutions. Key Responsibilities: Implement...


  • Błonie, Polska adidas Pełny etat

    Responsibilities:  Maximize and/or Optimize market share with respective customerSupport of long term business planning for respective accounts, by determining sales, gross-profit plans, implementing business, digital and marketing strategiesAnalyze consumer demand, category trends and competitor assortment on account’s platform and identify gaps in...

  • Retail Professional

    6 miesięcy temu


    Błonie, Polska Adidas Pełny etat

    PURPOSE & IMPACT ON ORGANIZATION: Contribute to meeting or exceeding store sales and profit targets by: Passionately inspiring consumer loyalty to the Brand Effectively serving and selling to customers Diligently executing store operations KEY RESPONSIBILITIES: Be aware of store sales and KPI targets, as well as individual performance...


  • Błonie, Polska Coty Pełny etat

    E-commerce Key Account Manager Our purpose is to celebrate and liberate the diversity of beauty. We challenge convention through invention, expanding our horizons to enrich your reality with possibility. We build brands to inspire and enable our consumers to experience the confidence and joy of expressing their beauty, their way. RESPONSIBILITIES ...


  • Błonie, Polska Wella Pełny etat

    Senior Artwork Project Leader Function: Supply Chain Location: Warsaw, MZ, PL Work Arrangement: Hybrid ABOUT THE ROLE The purpose of the Senior Artwork Project Leader role is to lead artwork development process for new product initiatives, from the design phase until production release to the supplier. You will manage simultaneously multiple projects...

  • Retail Professional

    6 miesięcy temu


    Błonie, Polska adidas Pełny etat

    PURPOSE & IMPACT ON ORGANIZATION: Contribute to meeting or exceeding store sales and profit targets by: Passionately inspiring consumer loyalty to the Brand Effectively serving and selling to customers Diligently executing store operations  KEY RESPONSIBILITIES: Be aware of store sales and KPI targets, as well as individual performance targets, take...


  • Błonie, Polska adidas Pełny etat

    PURPOSE & IMPACT ON ORGANIZATION:  You contribute to the store profitability by:•  Meeting or exceeding store sales and profit targets•  Managing all resources within the store to provide a leading consumer experience•  Driving the proper execution of established policies, procedures, initiatives, and directives KEY...