Game Industry Acquisition Specialist
2 miesięcy temu
User Acquisition Manager (Gaming)
About the Role
We are seeking a skilled User Acquisition Manager to lead our user acquisition efforts in the gaming industry. The ideal candidate will have a proven track record of driving user growth through optimized web marketing strategies for gaming audiences.
Key Responsibilities
- Drive user acquisition efforts by leveraging expertise in web marketing specifically tailored for gaming audiences.
- Implement best practices in search engine marketing (SEM), display advertising, retargeting, and web-specific strategies that resonate with gamers.
- Optimize web campaigns for gaming communities to maximize efficiency and player engagement.
- Manage budgets with precision, optimizing return on ad spend (ROAS) while maximizing player acquisition.
- Plan, launch, and oversee advertising campaigns on social media, mobile ad networks, web gaming channels, and other relevant platforms.
Requirements
- Proven experience in web campaigns for gaming: Demonstrated success in driving user growth through optimized web marketing strategies for gaming audiences.
- Data-driven mindset: Ability to interpret data, draw insights, and adjust strategies to achieve the best results.
- Multichannel expertise: Knowledge of mobile and web advertising platforms, including gaming-specific channels, social media, SEM, and display networks.
What We Offer
- Competitive salary and performance-based bonuses.
- Opportunities for professional development and career advancement.
- A collaborative and innovative work environment with a team passionate about gaming.
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