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Customer Retention and Growth Manager

1 tydzień temu

Warszawa, Mazovia, Polska Jti GBS Poland Sp. z o.o. Pełny etat
Job Description

We are seeking a highly motivated Customer Retention and Growth Manager to join our team at Jti GBS Poland Sp. z o.o.

About the Role

This is an exciting opportunity for a seasoned professional to drive customer retention and growth strategies, leveraging their expertise in CRM and consumer insights to deliver business results.

The ideal candidate will have a proven track record of success in developing and implementing data-driven retention programs, with a strong understanding of digital marketing principles and CRM tools such as ACS (Adobe Campaign Standards), CDP (Consumer Data Platform), and UTM Tool.

Key Responsibilities
  • Contribute to the development of customer retention and growth strategies, driving their implementation across the organization.
  • Lead CRM retention management based on customer insights, business objectives, and marketing strategies.
  • Manage customer data, focusing on developing customer segmentation and targeting, aligned with global guidelines and localization objectives.
  • Monitor and evaluate the effectiveness of new campaigns, preparing reports to inform business decisions.
  • Develop and track program effectiveness, reporting on key performance indicators (KPIs) to leadership.
  • Analyze customer data and trends to identify areas of improvement, recommending solutions to enhance customer experience.
  • Plan and control budgets, collaborating with internal departments and external partners to achieve business goals.
Requirements
  • University degree in business, marketing, or economics.
  • 5 years of professional experience in digital marketing, preferably in a CRM Manager role within an agency or retail/FMCG organization.
  • Proven track record of success in deploying CRM strategies, lifecycle campaigns, and retention programs.
  • Excellent English language skills, both verbal and written.
  • Strong analytical skills, with experience in data analysis tools.
  • Good team player, well-organized, and able to work in a fast-paced environment.
What We Offer
  • Full-time employment contract.
  • Professional onboarding during your first months at Jti GBS Poland Sp. z o.o.
  • Individual approach to your development plan, including certified trainings organized by external and internal trainers.
  • Opportunity to work in an open atmosphere in a modern office with a group of team players.
  • Attractive package of benefits, including company car, private healthcare, sport-card, life insurance, and pension plan.
  • Flexible work arrangements, including a 50/50 hybrid system model.